Stock clearance Hummel

From the bumblebee of Hamburg to the Danish brand

Hummel was born in 1923 in Hamburg, within the Messmer family's company, with the ambition of equipping football players. Its name means bumblebee in German: the insect, thought to be too heavy to fly yet does so, symbolizes a team capable of surpassing its limits. The brand became Danish in the 1980s and was taken over in 1999 by entrepreneur Christian Stadil, who relaunched it both on the field and in streetwear. It remains closely tied to handball, the top sport in Denmark, equipping many clubs and teams from amateur to elite levels.

Chevron and Danish Dynamite: a visual heritage

The chevrons Hummel, those double V-shaped stripes that run down the sleeves and legs, became famous with the Danish team of the 1980s, nicknamed Danish Dynamite. At the 1986 World Cup in Mexico, its jersey cut in half, one side a solid red and the other with fine vertical stripes, made a lasting impression and remains one of the boldest in football history. These chevrons still feature on jerseys, tracksuits, and archive sneakers, and can be found in clearance sales in colours that are no longer produced, sought after by lovers of vintage pieces.

Teamwear and end-of-line sneakers

The ranges of teamwear Hummel regularly change colours and designs, which clears out jerseys, shorts, tracksuits, and team jackets that are just as good quality as the new ones. For a handball or football club, it’s an opportunity to complete a set of jerseys or outfit the substitutes at a lower cost, provided that all necessary sizes are available in the same style. On the everyday side, the brand's retro sneakers, inspired by old indoor shoes, return in end-of-line colours that won’t be made again: a way to get a rare pair.

Other brands on clearance

The end-of-line products from other manufacturers, Nike, adidas, Asics, Puma, adidas Originals, Peak Mountain, are all gathered on the brands page of the clearance sale.

Choosing your size when nothing is restocked

In clearance sales, each out-of-stock size is gone for good: it’s best to check your measurements before ordering. The Hummel textile generally follows a standard fit, but handball jerseys are cut close to the body to avoid giving the opponent a grip: a player between sizes, or one who wears an undergarment, should go for the larger size. Children’s sizes are chosen based on height in centimetres, which is more reliable than age. For sneakers, measure your foot length at the end of the day and add half a centimetre for comfort. These end-of-line products also allow for preparing club matches in advance, before standard sizes run out.

Frequently asked questions

For which sports does Hummel design its equipment?

The brand is mostly present in handball, where it outfits many clubs and teams, as well as football, with complete team kits. It also offers sneakers and everyday textiles inspired by its archives.

Is an end-of-line Hummel item of lesser quality?

No, it’s the same product as when it was first released, only replaced by a new colour or design. The materials, stitching, and finishes are identical; only the availability of sizes becomes limited.

How do Hummel sneakers fit?

They generally fit true to size. In case of doubt, refer to the foot length in centimetres indicated in the product sheet guide, rather than a size from another brand.

How should you care for a Hummel handball jersey?

Wash it at thirty degrees, turned inside out to protect the print and chevrons, without fabric softener which clogs the fibres. Avoid tumble drying and ironing on the numbers: flat drying is enough for the lightweight mesh.

Does Hummel make handball shoes?

Yes, the brand designs indoor shoes with non-marking rubber soles, made for the support and landings of handball. Its lifestyle sneakers often take inspiration from these indoor models.