Sneakers from French Days
The Sneakers of the French Days bring together big brand trainers at discounted prices in spring and autumn: Asics, Puma, Saucony, Mizuno, Victoria, Hoff and Steve Madden.
The French event to grab a spotted pair at a better price.
Sneakers during the French Days
The French Days, held twice a year in spring and autumn, offer discounted sneakers for a few days: classic archive models from running brands turned lifestyle, like Asics Gel or Saucony, canvas and leather shoes from Victoria, or chunky sole designs from Steve Madden. The most common sizes sell out quickly.
By brand
Sneakers are organized by brand:
- Asics, the archive Gels.
- Saucony, the Jazz and Shadow.
- Mizuno, the retro running shoes.
- Puma.
- Victoria, Spanish canvas shoes.
- Hoff.
- Steve Madden, with thick soles.
Choosing the right pair
A sneaker is chosen based on the length of your foot in centimeters, measured while standing at the end of the day, allowing about half a centimeter of space in front of your toes. Archive models, like Asics Gel or Victoria, often fit snugly. Leather can be cleaned with a damp cloth, suede with a dry brush, and canvas with soapy water; avoid using the washing machine, as it distorts the upper and detaches the sole.
The other French Days
The French Days are also available by category: lifestyle, football, running, outdoor, indoor, racket sports, combat sports, brands, on the French Days page.
Good deals all year round
You can also find great deals in good deals, promotions, clearance, sales, Black Friday. The new arrivals showcase the latest collections, and items shipped within 24h are prepared and dispatched in 24 hours. The key events of the year follow a stable order: the Black Friday in late autumn, the holiday season, the winter sales, the French Days in spring, then the summer sales and back to school.
Frequently asked questions
How to clean white sneakers without turning them yellow?
First, brush off any dry dirt, then clean the upper with a soft brush, lukewarm water, and neutral soap. Avoid using the washing machine and direct sunlight to dry, and stuff the pair with white paper to maintain its shape.
Which sneakers to wear with a suit?
A low, sleek pair in smooth white or black leather, without a too thick sole, complements a suit best. Leather models from Victoria or a muted colour of retro sneakers are suitable, paired with trousers that fall just above the shoe.
Why have archive running models become city sneakers?
The running silhouettes from the eighties and nineties, like the Asics Gel or Saucony, offer comfortable cushioning for walking all day and a much sought-after retro style, reissued in original colours.
Should you take the same size in sneakers as in running shoes?
Not necessarily: a running shoe is often taken half a size up to allow for foot expansion, while a city sneaker is worn in its usual size. For an archive model with a narrow fit, compare the length in centimeters.
How to wear chunky sole sneakers like those from Steve Madden?
Chunky soles balance wide trousers, straight jeans, and midi dresses, adding a few centimetres of height without a heel. Keep the rest of the outfit simple so the shoes remain the standout piece.
